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Goal: Research and write copy on relevant topics to be included in the company's social media platforms, blog and internal and external communications.
Outcome: Developed several written pieces on sustainability, energy efficiency, nutrition, heart-health, breast cancer, etc. Customers began inquiring if these pieces could be included in journals given to their employees. This "added value" to customers' journals was an additional charge which became extra revenue for the company. Articles were also incorporated as part of storytelling for different journal uses in a variety of industries in the blog section of the company website..
Reduce, Reuse,
Recycle
Renewable Energy
Breast Cancer
Awareness
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